View the complete set of images of the PAREIDOLIA story and full flip-through of THE BOND ISSUE online here We can all agree that the digital age has put beauty culture on steroids. Load is sparking a conversation on close interpersonal relationships, ones not bound by blood (or chance). Humans forge bonds and connect through shared experiences, fleeting dreams, or -inevitably- the weight of shared … Continue reading PAREIDOLIA – Beauty Editorial
THE BOND ISSUE has arrived! The Fall/Winter 2024 ISSUE is available to flip through online on our website here! The BOND ISSUE comes as an exploration and appreciation of everything in our universe, fashion and human connection that binds together to shape this unrelenting system of possibilities and interactions that we call life. In the pages of our Autumn-Winter issue we wish to inspire to … Continue reading THE BOND ISSUE has arrived!
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In an age plagued with anxiety, fear and uncertainty, celebrities embody a yearning for a glamorous, out of touch, irresistible lifestyle. LOAD has taken it upon themselves to capture juxtaposing images showcasing a series of glitzy and dazzling looks against a rather ordinary backdrop. Continue reading ‘Caught Red-Handed’: Challenging a carefully curated identity. – Beauty Editorial
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LOAD is celebrating our two year anniversary! In this monumental birthday we are offering our highly anticipated second anniversary print edition! The new ISSUE is called ‘THE STANDARD’. Continue reading LOAD THE STANDARD is here & pre-orders are open!
The ‘The Anti-Hero – Beauty Editorial’ is one of our online ISSUE segments, head to ‘THE ONCE UPON A TIME ISSUE‘ for the complete experience and set of images. A Tale as Old as Time The old tails of an enchanting female beauty are dated way back to a time when beauty was known to lead countries to war and to when men who dared … Continue reading The Anti-Hero – Beauty Editorial
The Winter 2023 LOAD Issue, THE ONCE UPON A TIME ISSUE, has arrived! Our seventh seasonal issue release is officially on our website. Access the online flip-through issue by clicking here. Warriors, princesses, trolls and dragons. A world full of imagination and innocent naivety. The tales we grew up with, the ones that shaped our perception of the possible and impossible, the ideals of right and … Continue reading THE ONCE UPON A TIME ISSUE has arrived!
This “Iris Feast” editorial of Luminous Allure takes us on a visual journey through the mesmerising realm of bold makeup and perception. Continue reading LUMINOUS ALLURE – IRIS ISSUE Beauty Editorial
The autumn 2023 LOAD Issue, THE IRIS ISSUE, has arrived! Our seventh seasonal issue release is officially on our website. Continue reading THE IRIS ISSUE has arrived!
This editorial sees beauty through the ages, revelling in the uniqueness of each individual, celebrating its ability to guide us back to our origins. Continue reading Rooted in Retrospect – Beauty Editorial
The summer 2023 LOAD Issue, THE ORIGINS ISSUE, has arrived! Our sixth seasonal issue release is officially on our website. Access the online flip-through issue by clicking here. Continue reading THE ORIGINS ISSUE has arrived!
The editorial encapsulates the essence of Triumph, as LOAD uncovers the true meaning of jewellery. Continue reading More Than Decoration: A Multifaceted Approach to Timeless Jewellery – Editorial
We are releasing our first ever PRINTED ISSUE for our one year anniversary, OUT 29/03!The Triumph Issue release ponders ‘who are the true winners?’ Continue reading THE TRIUMPH ANNIVERSARY ISSUE – Limited Edition Print Release OUT NOW
Dame Vivienne Westwood revolutionised the realms of both beauty and fashion with her breathtaking talent. Continue reading Remembering an Icon: Vivienne Westwood ‘the Godmother of Punk’
This editorial digs deep into the inner world of the photographed models, in exploring how beauty manifests itself into self-love. Continue reading Digging Deeper: Beauty & Self-love – Reflection Beauty Editorial
The industry feeds this perpetual cycle by instilling fear in the consumer, in the implication there’s something innately wrong with ageing and treating it as if it requires fixing. We spend our time relentlessly attempting to freeze time and hold on to slivers of our youth—but at what cost? Continue reading Anti-ageing: the Determination to Freeze Time
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The Autumn 2022 LOAD Issue, THE ETERNAL Issue, is here! Our third issue release is officially out. You can access the full issue and flip through the pages by clicking here. Continue reading THE ETERNAL ISSUE – #03 AUTUMN 2022 is out now!
Hair contrives a large part of our identity. As a reflection of our inner psyche, it plays a pivotal role in both beauty and fashion Continue reading Hair as a Medium: Its Evolution in Beauty and Fashion – Beauty Editorial
Exploring the legacy of drag makeup we zoom in on the non-binary drag artist Tammy Tsanaka in an interview about themselves, drag and the art of makeup. Continue reading TAMMY TSANAKA: Drag Lasts Forever – Interview on Drag Makeup
As individuals adopt an eco-conscious mindset, zero-waste lifestyles are becoming popular. Sustainability is affecting makeup subcultures too. Continue reading Beauty is Pain: Does the Beauty Industry strive to be Green?
The Summer 2022 LOAD Issue, THE EMERSION ISSUE, has emerged! Our second issue release is officially out. You can access the full issue online. Continue reading THE EMERSION ISSUE – #02 SUMMER 2022
